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SupplyWise Team2 min read

Still Managing Wholesale Orders Like This?

If you supply 30–100 wholesale customers, you might not realise how much money you're losing in order admin. Not in bad sales — in the way orders come in.

If you supply 30–100 wholesale customers, this will probably sound familiar.

Most food & beverage wholesalers don't realise how much money they're losing in order admin.

Not in bad sales.

Not in bad customers.

In the way orders come in.

  • Email orders
  • Text messages
  • Photos of scribbled notes
  • Phone calls during peak production
  • Staff retyping everything into invoices later

It feels "normal" because it's how the industry has always done it.

But here's what it actually costs

  • Staff spending 1–3 hours a day just processing orders
  • Mistakes from manual entry
  • Missed items and credits eating margin
  • Owners stuck being the only one who "knows the system"
  • Payments delayed because invoices go out late

That's not a sales problem.

That's an ordering system problem.

What we did about it

We built a wholesale ordering system after getting fed up running our own roasting business this way. Now our customers place orders online, pricing is automatic, and payments are handled without the back-and-forth.

Less admin.

Fewer mistakes.

Faster cash flow.

The bottom line

If you're still piecing wholesale orders together from emails and texts, you don't need more staff — you need a better system.


If wholesale admin is eating your time, I'm happy to show you what we changed in our own business. Get in touch and let's chat.

Still Managing Wholesale Orders Like This? | SupplyWise